Hoorray Learning Center
A playful wordmark where the letters themselves become a character. The “OO” transforms into expressive eyes and a smile, symbolizing the joy of learning, while the colourful, hand-drawn forms reflect children's individuality, creativity and curiosity.
Education & Child Development
Project Overview
Client: Hoorray Learning Center
Industry: Education, Child Development
Timeline: 5 weeks (2024)
My Role: Communication Designer
For the brand identity, you could build around faces, expressive eyes, rounded shapes, playful lines and bright colour blocks so the rest of the system feels like an extension of the logo rather than separate graphics.
Branding & Identity
